Description
Lesson 1 – Introduction to Search Engine Marketing and PPC
Lesson 2 – Introduction to Google AdWords
Lesson 3 – Keyword Research
Lesson 4 – AdWords Keyword Types
Lesson 5 – Campaigns & Creating Your First Campaign
Lesson 6 – Landing Pages and Conversion Tracking
Lesson 7 – Location Targeting, Scheduling and Devices
Lesson 8 – Ad Extensions
Lesson 9 – Negative Keywords and Search Term Report
Lesson 10 – Conclusion
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